EMPERIOStrategy & Research Lab

Research studio

Choose a research question, inspect how the data would be collected, and decide what the result supports.

11 results

Starter lab: repeat demand in Indore

Fictional study · Simulated data

Can the Indore pilot distinguish repeat demand from initial stocking?

From study design to decision
  1. Define eligibilityRecord when each store received stock and how long it could sell.
  2. Measure outcomesSeparate sales, repeat orders and missing observations.
  3. Review the evidenceDecide whether the measured reorder rate supports expanding the pilot.

Design the study

Sample 30 stocking retailers across three wards. The retailer is the unit of analysis. Record pack sales and reorders over six weeks. Ask each owner when they first sold through a case, whether they reordered and why they stopped.

Read the result

In a simulated tally, 12 of 30 enrolled stores reorder within six weeks (40%). Two closed during follow-up and remain in the denominator. Record store ID, ward, opening inventory and first reorder date. Track missing visits separately from observed zero reorders.

Decide what follows

The estimate describes the pilot stores. Store recruitment and promotions limit extrapolation, and the tally cannot identify a causal effect of distribution. Inspect reorder volume by ward before forecasting annual demand.

Apply the evidence to the Indore case