Strategy reading room
Read a short fictional story about an Indian business decision, then follow the analysis into a case or framework.
- The order after the first order
On the first Friday of a fictional Indore launch, a distributor calls to say 40 shops have taken stock.
- The queue at the finishing line
In a fictional Surat workshop, the production lead wants to buy another finishing line.
- The sales record with a smaller profit
A fictional footwear company celebrates its biggest dispatch week.
- The price rise that pays for itself
A fictional software provider wants to raise its subscription price after adding inventory alerts.
- Two checkout pages and one misleading winner
In a fictional checkout test, the team sees fewer refunds on a new page.
- When a larger project earns less on the next rupee
A fictional motor maker has enough budget for an equipment upgrade or a dealer expansion.
Further reading
MIT OpenCourseWare strategy lecture notes cover competitive positioning, industry structure, corporate strategy and value creation.