Interview preparation
Test checkout copy in a Mumbai retail app
Which denominator should you use for the checkout test?
Read the case and its exhibit, then answer aloud or use the workspace.
60s
Reveal the exemplar and rubric
Use assigned eligible users. Reaching payment can be affected by treatment and would introduce selection.
- Answer the question directly and name the decision owner’s objective.
- Use one number or observation from the exhibit to support your claim.
- State what evidence could reverse your recommendation and what you would do next.
Give yourself one point for each criterion. Repeat the answer with the largest omission fixed.