EMPERIOStrategy & Research Lab
Guesstimates

Beverage orders from independent cafés in Jaipur

Fictional sizing exercise · cases per quarter

Estimate cases per quarter and explain the boundary, assumptions and range.

Start with 120 serviced cafés and 13 selling weeks. Estimate cases per 100 café-weeks before revealing the model.

Reveal the worked estimate

Multiply the two base factors by the rate divided by 100. All figures below are simulated teaching assumptions.

  1. Low · 120 × 13 × 80 ÷ 100 ≈ 1,248 cases per quarter
  2. Base · 120 × 13 × 160 ÷ 100 ≈ 2,496 cases per quarter
  3. High · 120 × 13 × 250 ÷ 100 ≈ 3,900 cases per quarter

Cross-check · Sample supplier invoices and exclude café chains outside the route.

Choose another sizing drill